Direct Trade isn't just a process. It's our philosophy.
“Direct-Trade” is simply another way of saying we work hand in hand with farms that lovingly and sustainably grow our coffee. It means we set our prices directly with the farmers, so their businesses can continue to grow and profit. Most importantly, it’s a commitment to being part of an ethical eco-system that supports the planet. Not to mention, great coffee.
All of Califia's Coffee is sourced via Direct Trade from Central and South America and East Africa.